Customer Experience

Transforming Automotive Brands for the Future

Competition, electrification, and connected vehicles are pushing automotive brands to evolve from just making vehicles to offering customer-focused experiences. Prioritising customer experience is key to driving brand loyalty and sustainable growth.

This transformation needs to be embraced company-wide, not just in customer-facing roles. A unified vision and culture that aligns all activities fosters collaboration and innovation, making teams more engaged and motivated.

How PHM Can Help:

  • Change Management Plans: We refocus NSCs and retailer networks on the customer experience.

  • Omnichannel Support: We help implement and utilise omnichannel approaches and their supporting systems.

  • Tailored Learning Programs: We create programmes focused on customer service excellence, empathy, problem-solving, and product knowledge.

  • Two-Way Communication: We enhance people development, resolve challenges, and foster collaboration between NSCs and retailer networks.

  • Stronger Communication Practices: We assist OEMs in building better communication with stakeholders.

  • Improved KPIs and Objectives: We drive behaviours that result in a positive customer experience through better global people development KPIs and objectives.

Partner with us to empower your employees to deliver outstanding customer experiences. Together, we can create a customer-centric culture that drives loyalty, satisfaction, and business growth.